The challenge: The challenge presented was to develop a comprehensive proof of concept for a Ford Owners App, incorporating various useful features to enhance the ownership experience.
The solution: To accomplish this, I embarked on a collaborative journey with Pivotal Labs, a prestigious app development company based in Toronto.
For a month-long period, I had the privilege of joining the talented team at Pivotal Labs, where I immersed myself as an app developer. This embedded experience allowed me to actively contribute to the development process, leveraging my expertise to build key functionalities that would greatly benefit Ford owners.
One of the notable features I worked on was the dealership locator, enabling users to easily find nearby Ford dealerships for servicing, support, or inquiries. Additionally, I focused on implementing VIN recognition capability, empowering users to conveniently scan their vehicle’s identification number and retrieve relevant information and specifications. Another crucial component I contributed to was the vehicle loader, which streamlined the process of adding and managing vehicles within the app.
The collaborative efforts at Pivotal Labs resulted in an exceptional app prototype, exhibiting high quality and a seamless user experience. The success of this proof of concept played a key role in substantiating the need for an owners app within Ford’s digital ecosystem. Consequently, it served as the foundation for the development of the Ford Pass app, which has since evolved into a fully functional product available to Ford owners in the United States, Europe, and other regions worldwide.
The partnership with Pivotal Labs not only provided invaluable expertise and resources but also facilitated rapid development and accelerated the realization of Ford’s vision for an enhanced ownership experience. The Owners App built at Pivotal Labs became a compelling case study, demonstrating the power of collaboration, agile development, and user-centric design in delivering innovative solutions for automotive technology.
Tech stack: iOS, X Code, Objective C